José Vercher Cuñat plants the first seeds of the company. We started out with the sale of grapes and opened our first little big company in the Community of Valencia, based in Benifairó.
In 1952, his son, José Vercher, together with his wife Matilde Company, started modernising the company with a new fleet of vehicles and opening up the brand to the national market.
The company began to focus its activity in the Madrid area. As a novelty, NARANJAS BOLLO develops a new direct service system for specialist shops in this province.
José, Juan, Sergio and Oscar Vercher. Quantitative leap in the activity of the company with the opening of new markets along the whole Cantabrian coast.
First Prize for Commerce, awarded by the Valencia Chamber of Commerce. We start marketing our fruit in Europe.
With a 30% annual growth in kilos. First expansion carried out with a new warehouse with an open-plan and modern structure, incorporating the most advanced techniques in citrus fruit management.
First international expansion, in terms of production, in the southern hemisphere: South Africa, Argentina, Chile and Uruguay.
First Prize for Agri-food Quality granted by the Department of Agriculture, Fisheries and Food.
Birth of BOLLO BRAZIL where we have three of our own farms with more than 6000 Ha and covered facilities of more than 10,000m2 for the processing of melons.
With a 25% growth in kg, we continue to grow in many large European distribution chains. At present, we are a benchmark company in leading European markets.
Consolidation in national and international markets as producers of piel de sapo melon.
Expansion of the company in Senegal. New farms for off-season melons. Launch of our premium-quality BOLLO PRIVILEGE and BOLLO FRESHQUALITY line, our reference brand for ultra-fresh products with leaf.
The new Bollo Privilege line takes hold in the market and is quite the success, yielding a 20% increase in sales. Own production grows by 40%
Strong presence in the media. Bollo is already one of the fruit companies that invests the most in TV advertising. Bollo is featured in episodes of some of the most popular series and prime-time shows. The MELONES BOLLO brand is consolidated as the reference in quality and flavour in national and international markets.
Sustained year-on-year growth of 20%. Increase in the sale of watermelons. Gradual incorporation of the fourth generation into the company team
Continued presence at the Fruit Logistica trade show throughout the decade and start of activity at Fruit Attraction, with more space and a new stand design. Establishment of the brand in social networks, with an active multimedia presence. We continue with sustained annual growth and optimism, given the steady increase among leading chains across the European continent.
We expand our facilities by 15%, creating new warehouses, cold rooms, loading docks and a modern pre-calibration system with twenty outlets that allows us to speed up classification by size and colour of fruit entering our facilities.
We continue to improve and increase our production system by implementing the BS system to align resources and people in the same corporate direction.
Acquisition of farms in the Huelva area, with the implementation of cutting-edge methods in the production and selection of citrus fruit varieties.
First year we win the “Flavour of the Year” prize for our piel de sapo melon. We start to plant 110 Ha of Avocados in our farms in Huelva.
For the second year running, we win the ‘Flavour of the Year’ for our piel de sapo melon. Sponsors of the Spanish National Paddle Tennis Championship. Expansion of the Bollo Brazil facilities, with 2,500 m2 of warehouse space. Participation as speakers at the Asia Fruit Congress.
For the third consecutive year, consumers grant the “Flavour of the Year 2019” prize to our piel de sapo melon.
Grand entry of Bollo products into the Chinese market, consolidating itself as one of the most recognised brands in the country. “Internet Stars to the best Instagram” award given by FruitToday Euromagazine, in recognition of companies in the fruit and vegetable sector that work every day to have a good Internet presence.
First time at the Fruit Logistica Asia trade show with our own stand. Implementation and development of the Lean Manufacturing production method in the case-packing line. Birth of the SweetHeart line as a development of the Plastic-Free range, in addition to the Sustainability train line, one of the company's goals being to reduce the use of plastic within a 5-year period.
For the fourth consecutive year, consumers grant the “Flavour of the Year” prize to our piel de sapo melon. Development of several Cryptolaemus insectariums in some of Bollo's farms to carry out the first melon shipment from Brazil to China, being the first Brazilian company to directly ship fresh fruit between two countries. Installation of solar panels at the Benifairó de la Valldigna headquarters; 100% of the energy consumed in the plant is 100% renewable. Implementation and development of the Lean Manufacturing production method in the mesh-bag packing line and in the leaved orange and mandarin line. 10th anniversary of patrons of the Chair of Management and Business Culture of the UPV (Polytechnic University of Valencia).
For the 5th consecutive year, consumers grant the “Flavour of the Year 2021” prize to our piel de sapo melon and for the 1st time, to our SweetHeart melon.
One more year, due to its flavor, color, texture, smell and general level of satisfaction, the consumer grant us the "Flavor of the Year 2022" seal for our star fruit, the Piel de Sapo melon #BolloFruits.
We continue with the extensions of the warehouse of our headquarters to offer a better service with our new line of citrus with leaves.
For the seventh consecutive year, the consumer awards us with the Flavor of the Year 2023 award, for our Piel de Sapo melon.
Have you already taken your piece of fruit today?
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